"Booking.com is a traveling metasearch engine for lodging reservations. It is had as well as run by as well as is the key revenue resource of United States-based Booking Holdings and is headquartered in Amsterdam.
The website has over 28 million listings. The website is readily available in 43 languages.
Booking.com and also its sis firms were the leading spender in the traveling & tourism group for Google Adwords in 2016, investing $3.5 billion in PPC, Pay-per-click.

In January 2013, Booking.com's first brand name campaign, 'Booking.yeah', was launched online, aired on tv terminals as well as in cinema and also on TV networks, for the U.S. market with advertising agency Wieden + Kennedy Amsterdam. In September 2013, Australia ended up being the second market to check out the campaign. In January 2014, the firm released a marketing campaign in Canada, in February 2014 the company introduced a marketing campaign in the U.K. and in July 2014, the business released a marketing campaign in Germany."